Israel

Israel is one of the most active and leading countries in the world when it comes to digital diplomacy. Israel’s foreign ministry is among the best connected and the social media channels of Prime Minister Netanyahu and President Reuven Rivlin serve as important sources of information with regard to Israeli foreign and domestic policy. The Foreign Ministry also manages the @Israel account and has set up specific accounts for all its embassies in more than 13 languages.

Tweets from Israel leaders

President of Israel Reuven Rivlin

Israel’s President Reuven Rivlin Reuven Rivlin set up his Twitter account @PresidentRuvi on 4 November 2014 four months after becoming president and he tweets on average every second day. His team posts updates on domestic matters such as elections, photos from international trips and meetings with national political, religious and business leaders, comments on world affairs relevant to Israeli or Jewish causes. He is also dedicated to promoting Israel as the leading technological innovator in the world, for instance tweeting about meeting Apple CEO Tim Cook and the opening of a new R&D centre in Israel. The account was launched on November 4th about four months after Rivlin won the presidential election. The president also maintains an account in Hebrew @rubirivlin.

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Reuven Rivlin

@PresidentRuvi

Follow for live updates from the 10th President of the State of Israel - Official Account

Tweet analytics (as of April 2015)

Tweets:79
Following:94
Followers:5,764
Joined Twitter: 11/04/2014
Language: English
Status: Active
Tweets/day: 0.56
Retweets: 23%
Mentions/Tweet: 0.37
Replies/Tweet: 0.06
Tweets retweeted: 76%
Most mentioned @Ostrov_A (2), @joegrabiner (2), @google (2), @PresidentRuvi (2), @righteousaxe (1), @GermanyDiplo (1), @ISRAELFA (1), @Gabriel_Pogrund (1), @haivri (1), @robinmoss86 (1).
Average of retweets 51

First tweet

Prime Minister of Israel בנימין נתניהו

The @Netanyahu account is Benjamin Netanyahu's political account, as it is not representative of the official position of the prime minister, but rather the position of Benjamin Netanyahu as the chairman of the Likud party. @Netanyahu is dedicating much of his appearances around the world to discuss the threat from a nuclearized Iran and the risks of terrorism threatening Israel and his trip to Washington where he spoke before the US Congress. Therefore it is not surprising that his most retweeted tweet, from February 2015 is “I'm determined to speak before Congress to stop Iran. RETWEET if I have your support.”

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בנימין נתניהו

@netanyahu

העמוד הרשמי של יו''ר הליכוד וראש הממשלה, בנימין נתניהו

Tweet analytics (as of April 2015)

Tweets:1,598
Following:82
Followers:416,796
Joined Twitter: 10/30/2008
Language: English
Status: Active
Tweets/day: 0.68
Retweets: 14%
Mentions/Tweet: 0.05
Replies/Tweet: 0.04
Tweets retweeted: 64%
Most mentioned @netanyahu (9), @kfirpravda (4), @ynet_co_il (3), @addthis (3), @jonklinger (3), @WhiteHouse (3), @QassamCount (3), @israelconsulate (2), @AlecJRoss (2), @rubirivlin (2).
Average of retweets 377

First tweet

Government of Israel PM of Israel

While the prime minister himself tweets only every other day, his official account tweets almost three times a day. The account, which was established on 7 May 2010, provides updates on the Prime Minister’s agenda and often features excerpts of his speeches in English. The prime minister’s office also operates two secondary Twitter feeds in Hebrew (@IsraeliPM_Heb) and in Arabic (@IsraeliPM_AR). @IsraeliPM is not yet well connected to his peers, mutually following only the @Elysee palace and Indian Prime Minister @NarendraModi.

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PM of Israel

@IsraeliPM

The official Twitter account of the Office of the Prime Minister of Israel

Tweet analytics (as of April 2015)

Tweets:4,807
Following:308
Followers:216,286
Joined Twitter: 05/07/2010
Language: English
Status: Active
Tweets/day: 2.91
Retweets: 7%
Mentions/Tweet: 0.08
Replies/Tweet: 0.28
Tweets retweeted: 93%
Most mentioned @ofirgendelman (52), @MarkRegevPMO (23), @Pontifex (18), @PresidentPeres (16), @UN (12), @yadvashem (11), @IsraeliPM (7), @Israelipm_ar (6), @FaceTheNation (6), @WhiteHouse (5).
Average of retweets 67

First tweet

Foreign Minister of Israel Avigdor Liberman

Israel’s Foreign Minister Avigdor Liberman set up his Twitter account on 16 November 2010 and tweets mainly in Hebrew on average every second day. @AvigdorLiberman, also chairman of the Yisrael Beytenu Party tweets mainly about domestic issues, especially regarding Hamas, Arab citizens and terrorists attack within Israeli borders. He has linked his Twitter account to his Facebook page and automatically tweets whenever a new post is published. On Twitter he does not engage with his followers, and never retweets or @replies.

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Avigdor Liberman

@AvigdorLiberman

Chairman of the Yisrael Beytenu Party - יור מפלגת ישראל ביתנו

Tweet analytics (as of April 2015)

Tweets:721
Following:37
Followers:11,715
Joined Twitter: 11/16/2010
Language: Hebrew
Status: Active
Tweets/day: 0.49
Retweets: 0%
Mentions/Tweet: 0.01
Replies/Tweet:
Tweets retweeted: 53%
Most mentioned @Beytenu (3), @BeytenuFrancais (1), @BeytenuEnglish (1), @DannyAyalon (1).
Average of retweets 2

First tweet

Foreign Ministry of Israel Israel Foreign Min.

The official channel of Israel's Ministry of Foreign Affairs is maintained by the new media branch of the digital diplomacy unit. The main purpose of the account is to serve as an information hub for both English speaking followers and Israeli embassies worldwide. The account publishes a daily summary of editorials from the Israeli press and the most important topics, which are later distributed on each of the 130 embassyies own Twitter accounts. The most used hashtag on the account are #Gaza, #IsraelUnderFire, #Terror, and #Iran. The foreign ministry also manages the @Israel account which posts various updates, ranging from culture and lifestyle to technology and tourism. @IsraelMFA is very well connected with other world leaders, mutually following 76 other world leaders.

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Israel Foreign Min.

@IsraelMFA

Official channel of Israel's Ministry of Foreign Affairs (MFA) Maintained by the Digital Diplomacy Team. See the @Israel Channel too!

Tweet analytics (as of April 2015)

Tweets:8,455
Following:1,366
Followers:74,083
Joined Twitter: 10/28/2009
Language: English
Status: Active
Tweets/day: 4.82
Retweets: 21%
Mentions/Tweet: 0.22
Replies/Tweet: 0.02
Tweets retweeted: 79%
Most mentioned @PresidentPeres (37), @JohnKerry (33), @IsraelinUN (30), @PresidentRuvi (23), @IsraelMFA (19), @IsraeliPM (16), @washingtonpost (11), @TimesofIsrael (10), @pmharper (10), @Davos (9).
Average of retweets 31

First tweet