President of Philippines Noynoy Aquino
“I am honored to have Senator Mar Roxas as my Vice Presidential running mate for 2010. We look forward to your support. Tuloy ang laban!” The campaign team tweeted short updates from his campaign stops but once elected the campaign account went silent and a new account @PresidentNoy was set up by his communications team to report about the activities of the president in English and in Tagalog. Since 21 June 2012 the @PresidentNoy account asks his 50,000 followers to “follow @noynoyaquino, the President's official Twitter account”, which is among the top five most followed accounts in Asia. Benigno Aquino never really engaged with his followers apart from inviting “graphic designers and artists to submit a design for our official avatar”. Ten percent of his tweets are retweets, mainly of other government accounts and he has only sent four @replies overall. The stream is dominated by updates from his Facebook page; infographics on the Philippine economy and foreign investments are among the rare contents shared directly on Twitter. @NoyNoyAquino is mutually following only one other world leader, namely Malaysia’s Prime Minister @NajibRazak.
Tweet analytics (as of November 2014)
|Most mentioned||@PTVph (16), @RTVMalacanang (13), @govph (11), @dswdserves (10), @DepEd_PH (10), @dost_pagasa (7), @noynoyaquino (7), @MMDA (6), @OPAPP_peace (6), @NajibRazak (4)|
I am honored to have Senator Mar Roxas as my Vice Presidential running mate for 2010. We look forward to your support. Tuloy ang laban!— Noynoy Aquino (@noynoyaquino) September 21, 2009
Most popular tweet
Ako po si Noynoy Aquino; ipinagmamalaki ko sa buong mundo: Pilipino ako. Napakasarap maging Pilipino sa panahong ito.— Noynoy Aquino (@noynoyaquino) July 22, 2013