Austria
The Austrian government’s attempt to establish a lasting presence on Twitter was thwarted in November 2011 after it came under heavy criticism for using fake profiles to post positive comments on their Facebook page. Since then the government has been contemplating a new social media strategy but has halted all its social media activities.
Peer connections (as of 1 July 2012)
- follows unilaterally (0)
- followed unilaterally by (0)
- follows mutually (0)
The Twitter activity of the Austrian ‘Chancellor’s Team’ @TeamKanzler has been short-lived. Just hours after starting their Twitter account, the Chancellor and his team at Ballhaus Platz 20 were lampooned in an online video. During the four weeks on Twitter in October/November 2011 the 9-person team sent a total of 58 tweets mainly addressing suggestions and criticism from their followers. However ¾ of the tweets were @replies to their 2,700 followers making the account one of the most conversational government accounts. The Twitter account fell victim to the criticism of the government’s Facebook account and has been dormant since 22 November 2012.
Tweet analytics (as of 1 July 2012)
| Tweets: | 58 | |
| Following: | 95 | |
| Followers: | 2,710 | |
| Joined Twitter: | 09/29/2011 | |
| Language: | German | |
| Status: | Dormant since 22.11.2011 | |
| Tweets/day: | 0.23 | |
| % Retweets: | 0% | |
| Mentions/Tweet: | 0.74 | |
| Replies/Tweet: | 74% | |
| % Tweets retweeted: | 35% | |
| Total of retweets: | 57 | |
| Most mentioned | ||
| @ArminWolf (3), @HansArsenovic (2), @isabellapoeschl (2), @Eaglepowder (2), @SonjaSchiff (2). | ||
Peer connections (as of 1 July 2012)
- follows unilaterally (0)
- followed unilaterally by (1)
- follows mutually (0)
A personal account for Austrian Chancellor Werner Faymann has been set up by his party but the account is inactive as indicated in two tweets: “The account was reserved for Werner Faymann, head of the SPÖ but is currently not active.” Despite being inactive the account has almost 500 followers including Portuguese president Cavaco Silva.
Tweet analytics (as of 1 July 2012)
| Tweets: | 2 | |
| Following: | 0 | |
| Followers: | 481 | |
| Joined Twitter: | 03/25/2009 | |
| Language: | German | |
| Status: | Dormant since 07.10.2009 | |
| Tweets/day: | 0 | |
| % Retweets: | 0% | |
| Mentions/Tweet: | 0.5 | |
| Replies/Tweet: | 0% | |
| % Tweets retweeted: | 50% | |
| Total of retweets: | 13 | |
| Most mentioned | ||
| @SPOE_at (1). | ||
