Government of Germany Steffen Seibert
Steffen Seibert, the German government spokesman was quick to clarify Angela Merkel’s comment about the internet being unchartered territory that she meant "new political territory" on his official @RegSprecher Twitter account which has become Chancellor #Merkel’s voice on Twitter. His foray into Twitter in February 2011 irritated and angered the Berlin press corps who felt sidelined by the new communications channel. Steffen Seibert tweets on average almost four times per day, personally engaging with his followers. Seibert who generally tweets in German happily answers questions from Twitter users, except on weekends as he once tweeted in English: “It is Sunday and even I don't work 24/7.” The former journalist has organized several Twitterviews, hour long Twitter Q&A sessions. Seventeen percent of his posts are retweets of other government ministers mainly from the foreign ministry @AuswaertigesAmt and other ministries. Steffen Seibert’s most successful tweet concern Germany's participation in the FIFA World Cup 2014 with Chancellor Merkel photographed in the changing room with the German team. The account of Angela Merkel’s spokesperson is unilaterally followed by 27 other foreign leaders but mutually follows only three other world leaders.
Tweet analytics (as of April 2015)
|Most mentioned||@BesuchBPA (24), @tdotbpa (17), @TiloJung (14), @tddebpa (14), @max_power84 (13), @peteraltmaier (10), @fhollande (9), @EinAugenschmaus (7), @marianorajoy (5), @matteorenzi (4).|
|Average of retweets||19|
Guten Tag, aktuelle Informationen zur bundesregierung ab heute auch per Twitter. Folgen sie mir unter @RegSprecher. Ihr Steffen seibert— Steffen Seibert (@RegSprecher) February 28, 2011