Poland

Twitter seems heavily underrated by Polish politicians and authorities. The analysis of the Polish President and Prime Minister's Twitter accounts shows that the Polish political leaders prefer one-way communication, using Twitter as a kind of RSS stream to publish news. The only exception is Foreign Minister Radek Sikorski (@sikorskiradek), who seems to have mastered the art of tweeting.

This account of President Bronisław Komorowski has been inactive since autumn 2011 when he invited his followers to follow the institutional Twitter account of the Polish presidency instead. The personal profile of President Komorowski was only used during his presidential campaign in 2010. During the campaign the account was updated frequently, tweeting campaign news regarding meetings or TV interviews. The form of the tweets is rather official with traditional, one-way communication and no conversation with other Twitter users.

Tweets wordle

Tweet analytics (as of 1 July 2012)

Tweets:66
Following:46
Followers:10,733
Joined Twitter: 04/28/2010
Language: Polish
Status: Dormant since 07.10.2011
Tweets/day: 0.08
% Retweets: 0%
Mentions/Tweet: 0.03
Replies/Tweet: 2%
% Tweets retweeted: 92%
Total of retweets: 225
Most mentioned
@prezydentpl (2).
Tweet analytics chart

First tweet

Translation: With Monika Olejnik on Radio ZET - http://to.ly/3IT0

@prezydentpl is the only official Twitter account of the Polish presidency. The tweets are very official and, exactly like President @Komorowski’s, only broadcast news. Twitter users can find only news here, which makes this profile very much like an RSS feed. Examples of typical tweets: “Poland’s President meeting the German judges’ delegation” or “President discussing the security issues with Prime Minister, Defense Minister and Chief of National Security Bureau”, followed by links to the official website Prezydent.pl. The absence of any retweets, @mentions and @replies makes this profile not really attractive for Twitter users to follow.

Tweets wordle

Tweet analytics (as of 1 July 2012)

Tweets:700
Following:30
Followers:1,409
Joined Twitter: 06/01/2009
Language: Polish
Status: Active
Tweets/day: 2.11
% Retweets: 0%
Mentions/Tweet: 0.01
Replies/Tweet: 1%
% Tweets retweeted: 17%
Total of retweets: 157
Most mentioned
@Piechula (2), @make_life_green (1), @AndrzejNowak (1), @jbieniasz (1),
Tweet analytics chart

First tweet

Translation: President-"Welcome all to the official profile of the President. You will find information of the major events and comments"

Polish Premier Donald Tusk has never used his personal Twitter account @PremierTusk. However the official Twitter profile of the Prime Minister’s office @PremierRP is active with an average of two tweets/day. The account frequently retweets other government officials including Ministry of Foreign Affairs’s spokesman @MarcinBosacki and government spokesman Paweł Graś. However the account does not engage in conversations with its followers. In June 2012 the account went into #Euro mode as the European Football championships were held in Poland. “There was no luck, but the fans’ support was great. Let’s keep enjoying #Euro2012 together with our guests”, after the Polish national team was eliminated from the competition.

Tweets wordle

Tweet analytics (as of 1 July 2012)

Tweets:1,873
Following:43
Followers:10,575
Joined Twitter: 07/17/2009
Language: Polish
Status: Active
Tweets/day: 2.02
% Retweets: 9%
Mentions/Tweet: 0.03
Replies/Tweet: 2%
% Tweets retweeted: 33%
Total of retweets: 1,035
Most mentioned
@jrzepa (3), @AlexZok (2), @takdzwiedz (2), @LukaszMezyk (2), @PawelSierpowski (2).
Tweet analytics chart

First tweet

Translation: Welcome to the official profile to the Prime Minister's Office. This is the place where we will inform you about the activities of the government and the Prime Minister