Switzerland

The Swiss government is communicating on Twitter through the official spokesperson of the Federal Council. André Simonazzi set up the @BRsprecher ‘spokesperson’ account on 13 June 2012 and has been tweeting in all four of Switzerland’s official languages plus English.

Government of Switzerland André Simonazzi

Since he joined Twitter, Andre Simonazzi has in average been communicating once a day in the four national languages (French, German, Italian and sometimes Romansch) as well as in English during conferences, official visits and international events. The government spokesperson only follows eight other Twitter accounts - all of them Swiss - and among them, the only two Swiss government departments on Twitter, namely the Department of Defence (@vbs_ddps) and the Department of the Environment, Transport, Energy and Communications (@UVEK). André Simonazzi sometimes retweets tweets from the above mentioned departments and also the Secretary of the Interior @Alain_Berset who is the only member of the seven-headed Federal Council with a Twitter account. All other Federal Councellors are only mentioned with their hashtags: #Burkhalter, #Sommaruga, #Schneider #Widmer, #Leuthard, and #Maurer. In his most retweeted tweet so far he encouraged voters to go to the polls on 18 May 2014 and “participate in Swiss politics.”

BR_Sprecher avatar

André Simonazzi

@BR_Sprecher

Offizielles Twitter-Profil des Bundesratssprechers André Simonazzi. Tweets seines Teams enden mit dem Kürzel (BK).

Peer connections (as of June 2014)

Tweet analytics (as of June 2014)

Tweets:902
Following:8
Followers:4,648
Joined Twitter: 06/06/2011
Language: German/French/Italian
Status: Active
Tweets/day: 1.23
Retweets: 9%
Mentions/Tweet: 0.15
Replies/Tweet: 0.11
Tweets retweeted: 48%
Most mentioned @swisstengu (9), @nashtags (9), @sim_ko (6), @fredericsidler (5), @cloudista (4), @stanwawrinka (4), @rogerfederer (3), @pierreyvesrevaz (3), @BR_Sprecher (3), @leumund (2).

Tag cloud (as of June 2014)

Tag Cloud

Tweet history

Tweet history

First tweet

Translation: My Twitter is open! The goal? Better inform through this additional channel about the Federal Council. And dialogue whenever possible.

Most popular tweet

Translation: #Voting on May 18: still time to quickly go to the ballot box in your community and participate in Swiss politics. (BK)